浅析新媒体环境下高校舆论宣传工作创新

本文从新媒体环境对高校舆论宣传工作的影响出发,分析了新媒体环境下高校舆论宣传工作面临的问题,随后总结了新媒体环境下高校舆论宣传工作创新方式,旨在为高校舆论宣传工作的高质量和高效率进行提供参考意见,而高校在开展舆论宣传工作之前,也需要对当前新媒体发展形势进行相应分析。

This article from the new media environment’s influence on public opinion propaganda work in colleges and universities,the public opinion propaganda work under the new media environment in colleges and universities are faced with the problem,then summarizes the colleges and universities under the new media environment of public opinion propaganda work approach to innovation,aiming at high quality and high efficiency of the public opinion propaganda work in colleges and universities to provide the reference opinion,before carrying out public opinion propaganda work in colleges and universities,also needs corresponding analysis on the current situation of development of new media.