摘要
态度转变理论通过大量实验研究,客观评估各种因素对态度转变的影响。学校宣传思想工作要改变学生不合理的态度并巩固合理的态度,本研究尝试运用态度转变理论指导学校宣传思想工作,以期使其更具科学性、可行性和实效性。
The theory of attitude change has been studied by a large number of experiments to objectively evaluate the influence of various factors on attitude change. School propaganda and ideological work to change the attitude is not reasonable and consolidate the reasonable attitude, this study try to use attitude change theory to guide the school propaganda and ideological work, in order to make it more scientific, feasibility and effectiveness.
关键词
宣传思想工作
高职院校
态度转变理论
propaganda and ideological work
higher vocational colleges
theory of attitude change
