摘要
要想促进科教电视节目有一个长足、良好的发展,就必须对其进行合理地评价。该文以收视率评价为例,尝试运用绩效技术的方法重新审视科教电视节目评价的各个方面,以期促进科教电视节目评价的发展。
To promote scientific and educational television programs have a significant,positive development,it must evaluate the programs reasonably.Illustrated by the case of viewing ratio evaluation,the paper tries to use the method of performance technology to review all as-pects of evaluation of scientific and educational TV programs,in order to promote its evaluation development.
出处
《电脑知识与技术（过刊）》
2010年第11X期9087-9088,共2页
Computer Knowledge and Technology
关键词
科教电视节目
评价
绩效
scientific and educational TV program
evaluation
performance
