适应国家职业标准的高职电子商务实践教学体系设计

The Practice Teaching System Design for Higher Vocational E-commerce Major Based on the National Occupational Standards

近几年来,电子商务在我国进入快速、稳定增长的阶段,然而电子商务人才的培养却不尽人意。在简要列举现象,分析原因的基础上,从设计原则、实训内容和实训的实施三个个方面,设计与国家电子商务师职业标准相适应的高职电子商务实践教学体系,以培养学生的实践能力,适应企业的岗位需求。

In recent years,the E-commerce in China has entered a rapid and stable growth stage.However,the cultivation of E-commerce talents is actually unsatisfactory.This paper illustrates the performance of this phenomenon and briefly analyzes its causes.On this basis,this paper elaborates how to construct a practice teaching system for higher vocational E-commerce major suited to the national occupational standard from three aspects,including the design principle,the content and the implementation of E-commerce practice system. The practice teaching system may help to cultivate vocational E-commerce talented persons who have practical ability and can meet the needs of each enterprise.