岭南民俗文化研究——童谣意象

Research of Folk Custom and Culture of Lingnan——from Nursery rhyme Idea

岭南童谣起源于岭南方言,具有几千年的悠久历史。历经几千年的历史沉淀,童谣记载着丰富的岭南独特民俗,在自身发展的同时,也推动着岭南文化的发展。在新纪元里,随着科技的发展,审美观的改变与提升,童谣又有了历史性的新发展。运用童谣歌词中的意境,结合平面艺术意象,运用数码电脑的技术,设计出系列的童谣意象形象设计,及其周边产品设计,结合实物的推广运用,以表达心中的岭南童谣意象,表达心中的广东印象。借此希望能唤起人们对童谣的重视,对广东民俗文化的继承、保护与发扬。

The origin of Lingnan Nursery Rhyme is Lingnan dialect which mainly refers to Cantonese,with a history of thousand years.During such a long history,Lingnan Nursery Rhyme recorded abundant and unique folk custom of Lingnan.With its own progression,the Lingnan Nursery Rhyme also promoted the development of folk custom and culture in Lingnan.Because of the growth of science and technology,the change and promotion of esthetic sense,Lingnan Nursery Rhyme has a new historical development.We combined the image of plane artistry and the con caption of Lingnan Nursery Rhyme lyrics,through P.C digital technology and finally designed a series of poster named'Big Loudly family',including the correlated product design.Our design aims to express the ides of Lingnan Nursery Rhyme and the impression of Guangdong culture.We hope it could awaken the attention to Lingnan Nursery Rhyme,as well as the inheritance,protection and development of folk custom and culture of Lingnan.