摘要
伴随商业社会的繁荣,平面设计在商业广告宣传中发挥的作用日益突出。随处可见的各种精美的平面海报、广告吸装扮着人们的环境,美化着人们的视野。潜移默化的影响着人们的视觉审美。笔者从平面设计的视觉审美元素入手,通过分析平面设计中的构成元素和审美特征,探讨平面设计中视觉审美元素的构建。
With the commercial prosperity,graphic design in commercial advertisements play an increasingly prominent role.Everywhere elegant poster,advertising suction dressed people environment,beautify people's field of vision.Influence character by environment influences people's visual aesthetic.The author from the visual aesthetic elements of graphic design,through the analysis of graphic design elements and aesthetic features,explore the graphic design of the visual aesthetic elements in building.
关键词
平面设计
视觉
审美元素
Graphic design
visual
aesthetic elements
