5Deborah J Webb, Lois A Mohr, Katherine E Harris. A Reexamination of Socially Responsible Consumption and Its Measurement [J]. Journal of Business Research, 2008, 61 (2) : 91-98.
6Porter Michael E., Mark R. Kramer. Strategy & Soci- ety:The Link Between Competitive aAdvantage and Corporate Social Responsibility [J]. Harvard Business Review, 2006, 84 (12) : 56-68.
7Peggy Simcic Bronn,Albana Belliu Vrioni. Corporate Social Responsibility and Cause-related Marketing:and Overview [J]. International Journal of Advertising, 2001 (20) : 207-222.
8Klein J., Dawar N.. Corporate Social Responsibility and Consumer's Attributions and Brand Evaluations in a Product-harm Crisis [J]. International Journal of Research in Marketing, 2004 (21) : 219-233.
9Nicola Misani. The Convergence of Corporate Social Responsibility Practices [J]. Management Research Review, 2010, 33 (7) : 734-748.