摘要
本文以标志设计为主线,从媒介发展的角度分析了不同时期的标志设计表现形式;并阐释了在新数字媒介背景下标志设计的表现特征及发展趋势。本文对标志设计的新形势探索具有一定的积极意义。
From point of view of media evolution, this paper analysis represent forms of logo design in different times, and expatiates the character and trend of logo design on the new digital media background. This paper is sound and positive for the exploration of the new form of logo design.
关键词
媒介
标志设计
发展
Media, Logo Design, Trend