摘要
本文通过对汉字形象和文化特征的分析,探讨了汉字在海报设计中的重要地位和作用.论述了汉字表象装饰设计之美、汉字意象构成设计之美、汉字的现代书艺设计之美。加强对海报设计中的汉字创意设计的思考,以使海报设计意蕴丰富,从而散发永久的独特魅力。
This article focused on analyzing the Chinese character image and cultural characteristic,discussing its importand and effect of Chinese character in poster design. And the article also elaborating the beauty of Chinese character representation on decorating design,constituting design,modern handwriting design. It enhanced the study that the creative design of Chinese character in poster design. so that,poster design with profound inside story,thus has its unique charm.
关键词
海报
汉字艺术
设计
poster,Chinese characters art,design
