摘要
本文以网络广告交互动画为研究对象,就目前网络广告的发展现状和发展趋势,对网络广告的交互动画的特点、应用现状进行分析,并对网络广告交互动画的设计原则进行了探讨。
This article take the Web advertisement interactive animation as the research object, at present the Web advertisement development present situation and the development tendency, to the Web advertisement interactive animation characteristic, the application present situation carry on the analysis, and has carried on the discussion to the Web advertisement interactive animation principle of design.
关键词
网络广告
交互动画
设计原则
Web advertising, interactive animation, design principles
