摘要
该论文通过对品牌名称设计的重要性进行思考,并且对一些著名服装品牌的名称设计进行分析,阐述了服装品牌的名称设计在未来的三个发展趋势。
This disquisition elaborates three developmental trends of appellation design of costume's brand in future by reflecting on the significance of appellation design of costume's brand and analyzing appellation design of some famous costume's brand.
关键词
品牌
服装品牌
名称设计
定位
国际化
情感
Brand, costume's brand, Appellation design, Orientation, Internationalization, Sensibility