字体设计的趣味性探索

Font Design Interesting Exploration

本文试图通过对字体设计在平面设计中的重要作用,发掘汉字字形的文化内涵与多种视觉表达形式的可能性。详细阐述字体设计趣味性问题以及表现方式之后,分析得出趣味性字体设计是平面设计的必然发展趋势之一。其目的是找出趣味性字体设计的视觉传达规律,设计出具有强烈视觉冲击力,视觉信息传递准确的字体。

A review attempts to survey the importance of font design in the graphic design and explores the possibility of combining the culture of Chinese characters with the vision expression form. After explaining the interesting issues of font formats and its expression form,the conclusion has been deduced that interesting font design is the inevitable trend in graphic design. The aim is to find the rule of interesting font design of the visual communication to contrive a font which has a strong visual impact and can transmit visual information accurately.