摘要
公益广告在我们的日常生活中发挥着越来越重要的作用。本文通过对公益广告中的图形设计进行研究,提出了要从情感角度出发和从传统文化中发掘图形设计创意的观点。
The public service advertisement plays more and more important role in our life. Through the studies of the figure design in public service advertisement, the article puts forward its views: we should study from the perspective of emotion and explore the designing inspiration from traditional culture.
关键词
公益广告
图形设计
情感
传统文化
public service advertisement, figure design, emotion, traditional culture.