摘要
成功塑造2008年北京奥运会的视觉形象,是整个奥运会成功举办的重要标志。"绿色奥运"是2008北京奥运会提出的主题之一,绿色奥运是指与奥运会相关的物质和意识的"绿色"理念,论文试图对绿色奥运的视觉传达设计进行分析、解读,发掘第29届奥运会的绿色环境、绿色人文的设计理念。
The proper design of visual images for the 2008 Olympic Games is one of the important indicators for a successful Olympic Games.One of the focuses of the 2008 Olympic Games is'Green Olympic Games'which tries to arouse people’s consciousness for protecting the environment.This paper explores the design notions of a green Olympic Games by analyzing and interpreting the design of the visual images of the 29th Olympic Games.
关键词
视觉传达设计
绿色
奥运
visual communication design,green,Olympic Games
