摘要
DM广告以其灵活多样的发布形式,准确的信息传达,逐步成为企业与消费者之间沟通的重要工具之一。如何把握DM设计中的要点,本文从设计目的到设计表现的各设计要点进行探讨,力求在设计中使DM达到理想的效果。
DM advertisement communicates one of the important implement communicating with between enterprise and the consumer,becomes step by step with whose various announce a form,accurate nimble information. How to grasp DM essential in designing that,from designing purpose to designing that every design essential showing is in progress,discussing the main body of a book,striving for in design makes DM reach ideal effect.
