商业插画中视觉张力表现应该具有人文关怀和道德尺度

Promote Commercial Illustrator in the Performance of Visual Tension Should be Humane Care and Ethical Standards

商业插画中视觉张力表现应该具有人文关怀和道德尺度。写作目的在于思索解决问题的方法,倡导创作符合大众审美品位的视觉作品。不要突兀、紧张和过分刺激,应该是积极向上的、从受众心理出发的、互动的视觉感受。创作具有视觉张力的商业插画要以人文关怀为出发点,提高文化内涵和道德修养。分析目前各个信息传达方,他们为推介产品不择手段。一味追求视觉注意,而忽视人文关怀和道德尺度。

Promote commercial illustrator in the performance of visual tension should be humane care and ethical standards.The purpose of this part is looking for the solution of perfect combination of humane care and moral cultivations.The fundamental of visual demand is exactly conveying the information,but not wired or negative stimuli.All the products should be based on the audiences' psychological,interactive visual experience and with positive meaning.All the business illustrations should based on the humane care,culture connotation,and moral cultivations.Improving the inner meaning and moral cultivations of products.Analyzing the transmitter of information,why could they promote the product by hook and crook,eye-catching only,ignoring the social moral.