摘要
梦象是一种意识背后的思维活动,它不同于我们常规的思维,它的构成元素是我们日常生活中时常可见的,但构成的画面却是超乎寻常的。本文将根据梦象的特殊构成形式,探索深藏在我们意识之中的非逻辑梦象是如何影响当今广告图形创意的?因此文章将从心理学的角度探索梦象对广告图形创意的启示。
Dreaming is a sense of the thinking behind the activities,It is different from our conventional thinking,which are the elements of our daily life often visible,but the composition of the screen was extraordinary. This will constitute the basis of dream as a special form,to explore deep in our consciousness as a non-logic of dreams is how they affect today's graphics creative advertising?Thus the article will explore the dream as a psychological point of advertising graphics creative inspiration.
关键词
梦
愿望
意识
潜意识
图形创意
dream, desire, consciousness, subconscious, graphics creative