抓住自由奔走的欲望——从体验的角度谈无意识设计

Catch the Wandering Desire,the Discussion of Design without Though from the Perspective of the Experience

日本设计师深泽直人提出产品设计应是一种无意识设计。文章从体验的角度对无意识设计进行分析,提出对无意识设计的两点体会。一是以用户为主体、以需求为出发点、以体验引导使用;二是在体验中讲求人与物、环境达到完美的和谐。通过对体验的研究分析,无意识设计才能够透过表象,抓住人们潜意识里自由奔走的欲望,最终通过设计行为完美地将用户诉求表现出来。

Naoto Fukasawa,a Japanese designer,gave out a theory that product design should be without thought.The article expressed two points of design without thought from the perspective of the experience.The first,design centered on the users,based on the demand and experience guides the usage.The second,to get the perfect harmony among people product and environment in the experience.Through the analysis of experience,design without thought could catch the wandering desire in unconsciousness and express it perfectly in design.