产品意义和认知质变的研究

Research on the Significance and Cognize of the Qualitative Change with Products

以符号学为理论依据,从体验经济模式背景出发,从内涵、形式、延展三个角度对产品的意义和认知的特点进行综述,用实践案例举例说明意义和认知发生的质变,并指出质变的社会背景、原因和影响因素。旨在探索出现代产品设计理念的趋势,为体验经济下的产品设计提供思考的方向。

Based on the theory of semiotics,it summarized the significance and cognize of the distinction with products in three aspects of connotation,form and extension taking experience economic model as background.Beside,it pointed out the social foundation,cause and influence factor of the qualitative by using some specific cases to analyze and prove.Finally,it is aimed to explore the tendency of design concept and provide the direction of thinking for product design in the experience economy.