摘要
在企业视觉形象设计策划中,标准字已成为继标志形象之后的第二个视觉要素。文章从标准字的类别与作用入手,试图寻找一些最具表现力的方式,让标准字在企业视觉形象设计中的作用发挥到极致。
The standard words have become the second visual element after standard image in enterprise visual image design and plan.In this research,the most expressive ways have been explored to make standard words play a maximum role in corporate visual image from the aspects of category and function.
关键词
形象设计
标准字
Image Design,Standard Words
