卡通化设计在成年人市场中的价值研究

Study on the Value of Cartoon-Forming Design for Adults

现代社会的产品注重人性化需要,情感化的设计成为设计界的主导的设计潮流之一,卡通化的产品体现了丰富的情感化设计内涵,在成年人的市场中呈现增长的趋势。文章对成年人对卡通化产品的消费行为、原因、制约因素进行了分析,总结了利于成年人市场中发展的卡通化设计的特点,明确卡通化设计在成年人市场中发展的价值并提出卡通化设计的发展建议。

Modern society pays attention to human nature,emotional design has become one of the leading design trends in industrial design,and cartoon-forming products embodies abundant emotion connotation,so the cartoon-forming products are developing quickly in the adult market.In the paper,the adult consumer behavior,causes,restricting factors are analyzed based on the cartoon-forming product,the design features that could be helpful for the cartoon-forming products’ development in adult market are summarized,finally confirm the positive value of cartoon-forming design and put forward some suggestions for the development of cartoon-forming products.