“低碳生活”语境下的食品包装设计策略

Food Packaging Design Strategy in "Low-Carbon Life" Context

我国市场经济的快速发展,使产品的包装物在生活垃圾中所占的比例越来越大,其形成的环境问题也越来越引起人们的重视,如何用包装设计这一控制性手段来推进人们低碳生活的实现在当下显得尤为重要。本文主要探讨废弃率相对较高的食品包装在"低碳生活"语境下的一些设计策略,其中包括产品生命周期同步化设计策略、循环设计策略、生态材料运用策略和单纯化设计策略。

With the rapid development of the market economy in our country,abandoned products packages turn out to be a growing share in life rubbish,which has increasingly aroused people's attention.Therefore,how to use the packing design to promote the realization of people's low-carbon life now seems to be particularly important.This paper mainly discusses some design strategies for the relatively high abandoned rate food packaging in the 'low carbon life' context,which includes the synchronization design strategy of product's life cycle,circulation design strategy,employing ecological materials strategy and simplistic design strategy.