研究动画角色的类型化、系列化

Research on the Stylized and Serialized Role of Character Design

动画角色类型化、系列化设计是动漫产业向多元化发展的一环,它能使动画片中角色更感人,更具明星效应,同时产生更大的商业附加值。在我国,动画角色造型质量上不去这一现象,这已成为阻碍中国动画设计产业不断发展的重要瓶颈。文章主要分析美国、日本经典动画片中角色的类型化、系列化,找到他们合乎时代要求并成功的原因,得出趋同、趋异的动画角色系列化设计方法,为创新角色设计找到可以依据的途径。

The stylized and serialized design of cartoon role is becoming one part of the cartoon industries,which are developing into diversification,as well makes the roles in cartoon films more touching and brings the celebrity effects,which should produce much business additional value.In China,our character designs are in a relative low quality and appealing design stage,which is becoming an important bottleneck for our animation industry's development.This article is focus on the research of the classic stylized and serialized role of cartoon in America and Japan,finds out the successful reasons of their character designs,which keep up with the times' requirements,summarizes the design techniques of the stylized and serialized role of cartoon in convergence and divergence,and finds the way,which can be counted on,to design a creative role.