摘要
欧洲文化的渗透力、欧洲汽车的百年底蕴以及自身不断追求的创新精神使得欧洲汽车成为了汽车界的造型风向标,欧洲汽车家族化的设计风格可谓是最具有代表性的造型特点。在视觉冲击力、亲和力和人文关怀方面,欧洲汽车都有值得自主品牌学习和借鉴的地方。
The penetration of the European culture, Hundred years background of the European Automobile and constant pursuit of the innovative spirit makes the European Automobile became modeling wind vane among automobile industry. Family Design Style of the European Automobile is the most representative characteristics. European automotive design is worth learning on Visual impact, affinity and humanistic care.
关键词
家族化
底蕴
品牌风格
传承
Family Design Style, Background, Brand Style, Inheritance