浅析民用通信业展示设计的新模式——以中国移动新型终端营业厅为例

Analysis of the New Pattern of Civil Communication Industry Display Design, Take the Example of China Mobile New Terminal Business Hall

通信行业是国民经济发展中不可或缺的重要组成部分,其民用化成果体现了通信技术和电子信息技术的一系列先进特征。本文分析了国内民用通信行业的相关展示空间现状,对其在体验模式与新媒体艺术形式影响下表现出的新特征进行概括。进而提出了以"体验"为目标对展示动线进行重新设计,并结合新媒体艺术形式对其进行新型商业展示设计模式的包装。

The communications industry is an indispensable part of national economic development. The fruits of its civilian reflect a series of advanced features of communication technology and electronic information technology. This paper analyzes the current situation of exhibition space of the domestic civilian communications industry, and sums up its new features under the influence of the experience mode and new media art. Then it puts forward the redesign to the display moving lines with 'experience' as the goal, and combined with new media art forms to make the packaging of new commercial display design patterns.