基于客户问题的技术创新战略

Technological Innovation Strategy Based on Customers'Problem

技术创新的本质是发现客户需要解决的问题,经过知识的发现、创造和整合,形成针对客户问题的解决方案,并通过一定的载体将这些知识传递给客户而获取价值。因而,有必要对企业所要解决的问题的属性进行分析,进而根据企业解决不同种类问题的能力,选择合适的问题域作为企业技术创新的关注领域。本文在对客户问题的基本属性及企业的问题解决能力进行分析后,提出以问题的可识别性和问题的难易程度为坐标系的问题域选择平面,并对落在各个象限内问题的属性和相应的创新战略进行了论述。

The essence of technological innovati on is to identify the customers'problems,provide the customers with solutions carried by proper carrier after a series of knowledge discovery,creation and in tegration,then gain values by transferring the knowledge to the customers.It i s necessary to analyze the nature of the problems to be solved,and choose the right problem domain as the great concern of enterprise technological innovatio n based on the problem solving ability of enterprises.After having analyzed bot h the basic attributes of customers'problems and the problem solving abilities of enterprises,this paper draws a problem domain selection plane with the rec ognizability and difficulty of problems as the coordinate system,then it discu sses about the attributes of problems that fall in different quadrant and th e corresponding innovation strategy.