摘要
随着上网人数的不断增长和互联网应用的迅速发展,互联网为众多企业带来获取与发布信息的机会。网络营销现已成为企业常用的营销方式之一,而在众多网络营销工具中,企业网站是最基本、最重要的一个,没有它,网络营销的很多方法将无用武之地,企业的网络营销的整体效果也会大打折扣。本文针对现阶段企业网站的现状,提出了如何利用企业网站展开网络营销。
With the increase of the internet users and the development of internet applications,the internet has brought many opportunity of information release,E-marketing has become a commonly used marketing mode.corporate website is the most basic,the most important tool in many cyber marketing tools.many methods of E-marketing will not use force without it,the overall effect of corporate E-marketing will be given a great discount.In this paper,targeting at the present situation of corporate web site,proposed how to use corporate website developing e-marketing.
出处
《中国商贸》
北大核心
2010年第14期44-45,共2页
China Business & Trade
关键词
网络营销
企业网站
易用性
e-marketing corporate website using kind easily