2Brace G. Market power train: An imperative to co-operation [A]. Proceedings of commission of European communities partnership between small and large finns conference[C].Graham and Trotman, London, 1989.
3Lee H. Ultimate enterprise value creation using demand-based management [A]. Stanford Global Supply Chain Management Forum Report [R] .No. SGSCMF-W1-2001,2001.
4Lee CB. Demand Chain Optimization: Pitfalls and Key Principles[A] .Evant White Paper Series[C].2003.
5Childerhouse P, Aitken J, TowiU DR. Analysis and design of focused de- mand chains [J].Joumal of Operations Management, 2002, (20): 675-689.
6de Trevillea S, Shapiro RD, Hameri AP. From supply chain to demand chain: the role of lead time reduction in improving demand chain perfor- mance [J].Joumal of Operations Management, 2004, (21): 613 -627.
7Tim Williams, Roger Manll, Bruce Ellis. Demand chain management theory: constraints and development from global aerospace supply webs [J]. Journal of Operations Management, 2002,(20): 691-706.
8Mario Duarte Canever, Hans C M Van Trijp, George Beers. The emergent demand chain management: key features and illustration from the beef busi- ness [J]. Supply Chain Management: An International Journal, 2008,13 (2): 104-115.
9Jussi Heikkila. From supply to demand chain management: efficiency and customer satisfaction [J]. Journal of Operations Management, 2002, (20): 747-767.
