摘要
商标国际注册马德里体系具有手续简单、费用较低、节省时间等优点,为更好地参与国际竞争,中国企业可以从增强对商标重要性的认识,树立商标的超前保护意识,加强商标管理这三个方面充分有效地利用该体系。
The Madrid System Concerning the International Registration of Marks has many advantages, such as simple procedures, lower fees and less time. In order to compete with others for world market, the Chinese enterprises may make full use of it in three ways——recognizing the full importance of trademark, building up defensive protection, reinforcing trademark management.
出处
《华中师范大学研究生学报》
2007年第1期19-23,共5页
Central China Normal University Journal of Postgraduates
关键词
商标国际注册
马德里体系
适用
商标保护
International Registration of Trademarks
the Madrid system
application
trademark protection