浅谈日常生活审美化中人的虚假需求

On False Demands in the Aestheticization of Everyday Life

日常生活审美化中人的"虚假需求"是一个客观存在的问题,本文从"日常生活审美化"所身处的消费文化、马尔库塞的"虚假意识"理论切入而提出该命题。文章指出,虚假需求存在的可能,是消费和商品的引导性、物质利益和社会关系的支配性以及被利用的无意识心理、不同层次的需求等原因促成的,它在日常生活审美化中"不合理的合理性"值得探讨。

False demands in the aestheticization of everyday life is an existing issue.This paper puts forward the proposal from the consumer culture which aestheticization of everyday life is in,and Marcuse' s False Consciousness Theory.The possibility of the existence of false demands results from the leading of consumption and commodity guidance,domination of material interests and social relations,unconsciousness which is taken advantage of,and the demands of different levels.The 'unreasonable rationality' in the aestheticization of everyday life is worth discussing.