高校网络舆情监管控预警机制构建策略探究

Strategies of Building University Network Public Opinion Monitoring Early-warning Mechanism

移动互联网在高校的广泛应用,使舆情事件成为危及高校形象、激发群体矛盾的导火索。在高校构建网络舆情监控预警机制,是进行危机管理的有效手段。本文分析了高校网络舆情监控预警机制的作用,阐述了构建策略,并对应把握的原则进行了探讨。

The mobile Internet is widely used in colleges and universities, which makes public opinion events endangerthe image, inspire a source of conflict in the group. Construction of network public opinion monitoring early-warningmechanism in colleges and universities is an effective means of crisis management. This article analyzes the role ofuniversity network public opinion monitoring early-warning mechanism, expounds the construction strategy, and discussesthe principle to be grasped.