社会主义核心价值观视域下高校学生舆情管理和引导探究

A Study on University Students' Public Opinion Management and Guidance from the Perspective of the Core Values of Chinese Socialism

高校舆情是社会舆情的延伸。加强高校舆情的管理和引导是培育和践行社会主义核心价值观、促进大学生健康成长、构建和谐舆情环境的重要保障。本文概括和总结了高校舆情的内涵和三个基本特征,分析了当前高校舆情管理与引导的现状和存在的主要问题,并从发挥思想政治教育引导作用、推动校园媒介融合、加强舆情管理队伍建设以及健全制度保障等方面提出了加强高校学生舆情管理与引导的对策建议。

Public opinion in universities is the extension of social public opinion.Strengthening the management and guidance ofpublic opinion in universities is an important guarantee of cultivating and practicing the core values of Chinese socialism,promoting thehealthy growth of college students and building a harmonious public opinion environment.Firstly,the paper summarizes the connotationand three basic characteristics of public opinion in universities.Then,it analyzes the current situation and problems of public opinionmanagement and guidance in universities.Finally,it puts forward four countermeasures and suggestions to improve the management andguidance of college students'public opinion:Ideological and political education should play the guiding role,promote the integration ofcampus media,strengthen the team construction and establish the management mechanism of public opinion.