摘要
本文介绍了高职高专电子商务专业《电子商务活动策划》课程教研教改,旨在通过该课程改革与实践,为电子商务行业培养岗位职业能力匹配的适用性人才,让学生的课程学习与职业岗位要求更好地衔接。
This paper introduces the higher vocational college professional e-commerce"Electronic Commerce Activities Planning"course teaching reform,through the curriculum reform and practice of promoting professional ability of jobs for e-commerce industry matching the applicability of the talented person,lets the student in the course learning and the professional requirements better.
作者
董丽雅
王红林
DONG Li-ya;WANG Hong-lin(Zhongshan Torch Polytechnic,Zhongshan,Guangdong 528436,China)
出处
《教育教学论坛》
2017年第17期169-170,共2页
Education And Teaching Forum
基金
2015年广东省品牌专业建设项目(电子商务专业)
关键词
电子商务
《电子商务活动策划》
课程改革
双导师
electronic commerce
"Electronic Commerce Activities Planning"
curriculum reform
double mentor