3Allenby Greg M. and Ginter James L. The Effects of In-store Displays and Feature Advertising on Consideration Sets[J]. International Journal of Research in Marketing, 1995,12(5).
4Gensch,Dennis H. A Two-stage Disaggregate Attribute Choice Model [J]. Marketing Science,1987, 6(3).
5Howard, Hohn A. and Jedish Sheth. The Theory of Buyer Behavior [M]. New York:John Wiley and Sons Inc, 1969.
6Kabak, Irwin W., Siomkos, George J. How Can an Industrial Crisis Be Managed Effectively [J]. Industrial Engineering, 1990, 22(6).
7Kardes, Frank R. Gurumurphy Kalyanaram, Murali Chandrshekaran and Ronald J. Dornoff. Brand Retrieval, Consideration Set Composition, Consumer Choice, and the Pioneering Advantage [J]. Journal of Consumer Research, 1993,20(6).
8Laufer, D., Silvera, D. H., and Meyer, T. Differences Between Elderly and Other Adult Consumers in Judgments about Product Harm Crises[J]. Academy of Marketing Science Review, 2005, (7).
9Laufer, Daniel, Gillespie, Kate. Differences in Consumer Attributions of Blame between Men and Women: The Role of Perceived Vulnerability and Empathic Concern[J]. Psychology & Marketing, 2004,21(2).
10Lehmann Donald R., and Pan Yigang. Context Effects, New Brand Entry, and Consideration Sets [J]. Journal of Marketing Research, 1994,31 (8).
