台湾高校图书馆网站形象比较分析

Comparative Analysis on Website Image among the Academic Libraries in Taiwan

本文选取10所我国台湾地区的高校图书馆网站为考察对象,分别从栏目设置、色彩搭配、版块布局3个方面入手,对各馆网站的形象设计进行详细的比较分析,并提出五点建议:突出读者服务栏目,设置特色资源栏目,完善网站LOGO,注重网页美感,合理安排版块布局。

This paper selected ten Academic libraries in Taiwan,then compared and analyzed the image of their websites design by column setting,color collocation and layout design of web pages.Then this paper put forward five pieces of advice:to highlight the column of readers'service,to set up the column of special resources,to perfect the website LOGO,to pay attention to the aesthetic feeling of website,to design the layout rationally.