移动图书馆用户采纳行为影响因素Meta分析

Meta-analysis of Influencing Factors of Mobile Library Users

为解决不同学者对移动图书馆用户采纳行为影响因素在程度和方向上的差异,探索影响移动图书馆用户采纳行为普适性的因素,综合已有国内外移动图书馆用户采纳行为32篇实证研究共8725个独立样本进行综合分析,采用定量和定性相结合的元分析方法,从四个方面即知识内容特性、技术媒介特性、情境特性和个体特性考虑影响采纳行为的变量。研究结果表明,感知有用性、感知质量、任务-技术匹配、感知易用性、兼容性、可访问性、主观规范、自我效能、创新精神是影响用户采纳意愿的主要因素,感知成本则对采纳意愿有显著的阻碍作用。同时,针对研究结果,结合移动图书馆应用情境从知识内容构建、系统技术保障、营销推广和用户引导四个方面提出了促进移动图书馆用户采纳行为的策略。

In order to solve the difference between the degree and direction of the influencing factors of the mobile library users,to explore the factors that affect the adoption behavioral of the mobile library users,comprehensively32Empirical Research and8725independent samples were analyzed.Quantitative and qualitative analysis was used to analyze the variables that influenced the adoption behavior from four aspects:knowledge content characteristics,technical media characteristics,situational characteristics and individual characteristics.The results showed that perceived usefulness,perceived quality,task-technology matching,perceived ease of use,compatibility,accessibility,subjective norms,self-efficacy,and innovation were the main factors,and perceived costs had a signifi cant hindrance to adoption.At the same time,according to the research results,combined with the mobile library application situation from the knowledge content construction,system technical support,marketing and user guidance four aspects of mobile library users to promote the adoption of the strategy.