实现产业化的印刷包装设计教学艺术

The Teaching Art of Realizing Industrialized Printing and Packaging Art Design

本文通过纯艺术与包装艺术特点对比进行实例教学,引出包装设计的三个面向:保护、市场、产业化,分别通过卡通、色彩与印版的关系作为案例,对包装艺术教学技巧进行了分析。

Example teaching was used in this paper by comparing the features of pure art and packaging art,which raises three orientations of packaging design,they are protection,market,industrialization.Packaging art teaching skills were analyzed through the examples of the relationship of cartoon,color and former.