基于动作情境的包装人性化设计研究

Studying of Packaging Humanized Design Based on Motion Situation Analysis

目的探索包装设计更多的可能性,为提高包装的易用性、实用性;增加包装的趣味性、交互性;减少包装的浪费提供设计方法,更好地实现包装的人性化设计。方法以包装使用过程中动作情境分析为基础,寻求现代包装最本质的功能需求和情感需求,并将用户需求有效的转化为设计方案。结合相关设计案例,研究基于动作情境分析的包装的改良设计和创新设计。结论 :首先,此分析方法以人为中心,更加整体的把握包装的功能与装潢设计,避免设计的片面性,实现物尽其用。其次,利用动作情境分析可以总结出几个人性化设计的基本理论方法,用以包装的再设计。

Objective To explore more possibilities of packaging design and to improve the usability and practicality of packaging;to increase interesting and interactive of packaging;to reduce waste of packaging and to make the packaging design more humanized.Method It is based on action and situation analysis,to seek the most essential functional needs and emotional needs of modern packaging,and to convert the user‘s requirements into design effectively.Combined with related design case study,this research based on the analysis of improved and innovative packaging design of action sutiation.Result First of all,this analysis method is people-centric,and pays attention to the function of the packaging and decoration design in a more considerate way.It avoids the design to be partial,which makes all things serve their proper purpose.Second,using movement situation analysis can be summed up several basic theories of humanized design and thses theories can be used for packaging redesign.