基于文化创意和设计服务产业链职业岗位群的视觉传达设计专业群构建

Specialty Group Construction of Visual Communication Design Based on the Professional Post Group of Cultural Creation and Design Service Industrial Chain

通过把脉视觉传达设计在文化创意和设计服务产业生态中的链路位置,确立专业定位,理清文化创意和设计服务产业链与视觉传达设计专业及关联专业的关系,依据文化创意与设计服务上下游产业链和视觉传达设计及其相关专业的有机联系,结合职业岗位群的关联性构建视觉传达设计专业群。

By making clear the link location of visual communication design in the industrial ecology of cultural creation and design service,this paper determines the orientation of the specialty,sorts out the relationship between the industrial chain of cultural creation and design service and visual communication design specialty and its related specialties.Based on the organic relationship between the upstream and downstream industrial chain of cultural creation and design service and visual communication design and its related specialties,this paper constructs the specialty group of visual communication design combined with the correlation of the professional post group.