新媒体、新载体——微博与思想政治教育方式创新

New Media and New Platform:Weibo and Its Use in the Innovative Way of Ideological and Political Education

在高等教育领域,新媒体技术不但为教学科研和人才培养提供了新技术新渠道新方式,同时也在深刻地影响着教书育人的手段和方法。本文希望通过研究新媒体的特点和发展规律,通过关注新媒介给大学生带来的影响,在深入分析其功能、特点的基础上,正确把握新媒体平台的搭建与运营,寻找新媒体与思想政治教育的契合点,以期为教学一线的教师提供前瞻性指导,提高高校思想政治教育实效。

In the area of higher education,new media has played a key role in talents cultivation and skills enhancement.This essay tries to reveal the characteristics as well as the evolution patterns of new media,research the influences it has composed to college students,and thus conclude with some main suggestions for educators on taking better advantages of new media in ideological and political education.