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Key-Attributes-Based Ensemble Classifier for Customer Churn Prediction

Key-Attributes-Based Ensemble Classifier for Customer Churn Prediction
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摘要 Recently, it has been seen that the ensemble classifier is an effective way to enhance the prediction performance. However, it usually suffers from the problem of how to construct an appropriate classifier based on a set of complex data, for example,the data with many dimensions or hierarchical attributes. This study proposes a method to constructe an ensemble classifier based on the key attributes. In addition to its high-performance on precision shared by common ensemble classifiers, the calculation results are highly intelligible and thus easy for understanding.Furthermore, the experimental results based on the real data collected from China Mobile show that the keyattributes-based ensemble classifier has the good performance on both of the classifier construction and the customer churn prediction. Recently, it has been seen that the ensemble classifier is an effective way to enhance the prediction performance. However, it usually suffers from the problem of how to construct an appropriate classifier based on a set of complex data, for example,the data with many dimensions or hierarchical attributes. This study proposes a method to constructe an ensemble classifier based on the key attributes. In addition to its high-performance on precision shared by common ensemble classifiers, the calculation results are highly intelligible and thus easy for understanding.Furthermore, the experimental results based on the real data collected from China Mobile show that the keyattributes-based ensemble classifier has the good performance on both of the classifier construction and the customer churn prediction.
出处 《Journal of Electronic Science and Technology》 CAS CSCD 2018年第1期37-44,共8页 电子科技学刊(英文版)
基金 supported by the National Natural Science Foundation of China under Grants No.71271044 and 71572029
关键词 Customer churn data mining ensemble classifier key attribute Customer churn data mining ensemble classifier key attribute
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