论调整大学生创业认知的策略

Adjustment Strategies of University Students' Entrepreneurial Cognition

创业认知是创业领域研究中比较重要的课题之一。对大学生创业认知进行分析和研究,有利于推动大学生创新创业。大学生创业认知受社会文化氛围、认知方式、创业意愿和外在评价等多种因素影响。结合调查分析,从创造积极的社会文化氛围、培养正确的认知方式、增加自我效能感和重视外在评价等维度调整大学生创业认知,有利于做好大学生创业服务工作。

As entrepreneurial cognition is an important research problem in the study of entrepreneurship,relevant studies and analysis may help with university students'practice of innovation and business starting-up.Since their entrepreneurial cognition is often affected by factors like social cultural atmosphere,cognitive means,entrepreneurial desire and external appraisal,etc.corresponding adjustment in these dimensions will facilitate the service for their entrepreneurial practice.