摘要
[目的/意义]针对产业竞争情报与行业竞争情报研究存在概念混淆问题,纠正长期以来人们对产业竞争情报存在的错误认识,创新产业竞争情报分析研究。[方法/过程]从人们常用的产业竞争情报研究范式的分析入手,进行比较分析,运用生态系统理论开展产业竞争情报研究。[结果/结论]建立了产业竞争情报分析框架,构建了基于产业生态系统的竞争情报分析模型,完善和细化了产业竞争情报分析流程。
Objective/Significance]Aiming at the concept confusion of trade competitive intelligence and industry competitive intelligence research,this paper corrects the wrong cognition of industry competitive intelligence for a long time and innovates the research about industry competitive intelligence analysis.[Method/Process]This paper makes a comparative study at the paradigm of industrial competitive intelligence analysis and applies the eco system theory to industrial competitive intelligence research.[Results/Conclusion]The framework of industrial competitive intelligence analysis is established and a competitive intelligence analysis model based on industrial eco system is constructed,making the process of industrial competitive intelligence analysis perfect.
作者
鞠英杰
游雪雯
Ju Yingjie;You Xuewen(Wenzheng College of Soochow University,Enterprise Competitive Intelligence Research and Development Center of Soochow University,Suzhou 215104;Radio Center of Jiangsu Broadcasting Corporation,Nanjing 210000)
出处
《情报杂志》
CSSCI
北大核心
2018年第1期22-27,共6页
Journal of Intelligence
关键词
竞争情报
产业竞争情报
生态系统
competitive intelligence
industry competitive intelligence
ecosystem