数据新闻报道的五种故事化叙事策略——以新华网《数据新闻》栏目为例

Five Dramatization Narrative Strategy of Data Journalism—— A Case Study of “Data News” of Xinhua Website

在新技术的冲击下,数据新闻的生产过程和形式发生了很大的变化,但仍然需要新闻工作者具备故事化的叙事思维和表达能力。以新华网的《数据新闻》栏目为例,数据新闻可以采用五种故事化叙事策略,分别是用问题点亮数据新闻的起始点,用悬疑导入数据新闻的核心点,用历史贯穿数据新闻的关节点,用细节化解数据新闻的浓缩点,以及用可视化技术美化数据新闻的整体轮廓。数据新闻只有在数据与故事的双轮驱动下才能真正实现新闻报道的再创新。

With the development of technology,there are a lot of changes in the generation progress of data news.The consequence of this phenomenon has led journalists to hold narrative and expressive abilities of dramatization.This paper takes the column of Data News in Xinhua Website as an example,finding five narrative strategies of dramatization.They light the origin of data news by questions,introducing the kernel of data news by cliffhangers,penetrating the critical point of data news by history,dissolving the concentration point by details,and beautifying the whole contour of data news by visualization.Data news will realize its reinnovation under the dual-wheel driving with data and story.