黑龙江消费者网购成瘾的原因及对策探析

Reasons and countermeasures of Internet addiction among consumers in Heilongjiang Province

网络购物成瘾是压力过大、孤僻性格、生活习惯、网络购物行为失控,形成了心理依赖,为了情绪宣泄,满足欲望,出现的一种周期性难以抗拒的迷恋。持续不断地疯狂过度网购行为严重失去控制,会对消费者的生理、心理以及家庭和社会造成不良的影响。消费者要摆脱这种影响自身健康、破坏家庭幸福的网购成瘾行为、习惯和心理状态,必须从多方面加以干预防控。

Internet shopping addiction is a kind of cyclical irresistible obsession with stress,catastrophic behavior,living habits and uncontrollability of online shopping.Psychological dependence has formed and emotional catharsis and satisfying desires have emerged.Continued crazy over-behavior of online shopping will have a negative impact on consumer psychology,psychology and the family and society.To get rid of this online shopping addictive behavior,habits and psychological state that affect their own health and undermine family happiness,consumers must be intervened in from many aspects.