价值网络视角下医疗服务价值共创模式研究——基于某三甲医院的案例分析

Research on the Medical Service Value Co-creation Model from the Perspective of Value Network——a Case Study Based on One of the Top Three Hospitals

从价值网络视角探讨医疗服务价值共创模式,提出由参与者、互动沟通、资源整合、服务价值网络平台及价值创造五元素构成价值共创过程,与驱动力、共创结果及保障机制共同组成医疗服务价值共创的概念模型,并基于典型性单案例分析方法进一步对提出的医疗服务价值共创概念模型的各个模块进行剖析和深入探讨。

Study the medical service value co-creation model from the perspective of value network,five key elements in medical service value co-creation process are concluded:multi-party participation,interactive communication,resource integration,service value network platform,and value creation.And then,put forward a conceptual model of medical service that consists of“driving force,co-creation results,security mechanism and value co-creation process”.And further analyzes and probes into the various modules of the concept model of the medical service value creation based on the typical single case analysis method.