跨境电商快速发展背景下国际贸易专业课程设置的调查与探讨

Investigation and Discussion on the Courses Setting of International Trade Major with the Rapid Development of Cross-border E-commerce

在跨境电商快速发展的背景下,为探讨国际贸易专业课程设置应如何调整,在问卷调查和分析的基础上,提出要加强英语、电商和实践等课程,增设小语种、国际物流和国际服务贸易等相关课程,适当增设跨国文化、商务谈判、跨境市场营销等选修课程。经过调整,这些课程基本可以满足国际贸易专业学生外向型、应用型知识结构和实际工作的需求。

In order to adjust the courses setting of international trade major with the rapid development of cross-border Ecommerce,this paper proposed to strengthen and add the English,E-commerce,practice courses,international logistics and international services trade and other related courses.Furthermore,such course as multinational culture,business negotiations,cross-border marketing was also needed.After adjustment,these courses would satisfy the need of outwards application-oriented knowledge structure and practical work for international trade students.