基于SWOT分析的运营商视频业务发展策略研究

Development strategy research of operators video service based on SWOT analysis

本文通过总结国际主流运营商视频业务发展经验,结合国内视频业务发展现状,运用SWOT分析方法,对中国移动发展视频业务的内部条件和外部环境进行分析,基于此提出针对性的发展策略。

This paper summarizes the development experience of the video service of the international mainstream telecom operators,combined with the current development of domestic video service,using SWOT analysis method,analyzes the internal conditions and external environment of the ChinaMobile video service,and puts forward the targeted development strategy.