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红军长征宣传教育策略及对高校思想政治教育工作的启示

The Red Army's Propaganda Education Strategy and Its Revelations for the Ideological and Political Higher Education
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摘要 该文在梳理红军长征的相关文献的基础上,深入分析了红军长征期间的宣传教育策略:加强宣传教育工作;以鲜明的价值取向引导民众;以灵活通俗的宣传形式吸引人;以言行一致的品格感化民众。立足于该结论,进而提出红军长征宣传策略对高校思想政治教育工作的具体启示:加强高校思想政治教师队伍建设;精心开发教学资源;创新教学方法;提升教育工作者素质。 On the basis of teasing out the literature related to the red army's long march,the in-depth analysis is made in this paper of the red army's long-march propaganda and education strategies:strengthening propaganda and education work;guiding people by offering them distinct value orientations;attracting them in a flexible popular forms of propaganda;influenc ing people by keeping deeds in accordance with words.Based on this conclusion,the specific revelations of the red army's long-march promotion strategy for the work of ideological and political higher education:strengthening the construction of ide ological and political teachers at colleges and universities;designing teaching resources carefully;making teaching methods in novative;and enhancing the quality of education workers.
作者 李继奎 何叶荣 LI Ji-kui;HE Ye-rong(Teaching and Research Department of Ideological and Political Theory,Anhui Medical College,Hefei 230601,Anhui,China;School of Economic and Management,Huainan Normal University,Anhui 232038,Huainan,China)
出处 《集宁师范学院学报》 2018年第2期43-46,62,共5页 Journal of Jining Normal University
基金 安徽省高校人文社科和自然科学研究一般项目
关键词 红军长征 宣传策略 高校思想政治教育 启示 The Red Army's long march publicity strategy university's ideological and political education enlightenment
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