国际商务谈判中的文化差异现象

A Study on Cultural Differences in International Business Negotiation

国际商务谈判中,来自不同国家和地区的谈判人员有着截然不同的价值观念、风俗习惯、行为与生活方式以及宗教信仰,而这些文化因素会渗透到国际商务谈判的方方面面。只有充分了解不同国家和地区的文化差异,才能在国际商务谈判中游刃有余,运筹帷幄,决胜千里。因此,研究不同国家的文化背景和差异在国际商务谈判中至关重要。

In international business negotiations,negotiators from different countries and regions have entirely different values,customs,behaviors,lifestyles and religious beliefs.These cultural factors may affect international business negotiation in all aspects.Only by having a deep understanding of cultural differences with various countries and regions can we gain a competitive advantage in international business negotiation.Therefore,to do research on cultural background of various countries and cultural differences plays a vital role in international business negotiations.